Marketing Inspiration: Pamela Aares’ Golden Idea

 HeartoftheGamecollageIndie authors don’t just rely on creativity in writing their books. Creative marketing is a big part of keeping readers engaged with each new book release and it isn’t always easy to keep the marketing ideas flowing.
For her newest release, author Pamela Aares found inspiration within the pages of her romance, The Heart of the Game. Here she shares the inspiration for a promotion that brings the series’ world to life for fans in a new, fun way:
“Finding ways to get new eyes on your books can be fun! In The Heart of the Game (book six in The Tavonesi Series), the heroine Zoe Tavonesi mother has recently died for a prolonged illness. For Zoe, her mother was the one person who’d really understood her dreams. When she was a young girl Zoe dreamed of becoming the best polo player in the world. Not the best female player–the  best player. For her tenth birthday Zoe’s mother gave her a gold polo pony necklace. And though life intervened and Zoe lost touch with her dreams, she continued to wear the necklace with the hope that one day she would discover her true passion in life.
“I discovered that readers not only fall in love with characters from my books– they also want to remain a part of the world of the Tavonesi’s after reading “The End”. Several early readers asked me about the necklace and I’m thrilled to be able to offer a contest where a lucky reader can win the necklace. The contest is featured on the blog tour for the launch of The Heart of the Game. I can’t wait to find out who wins Zoe’s necklace!” — Pamela Aares
Learn more about Pamela’s blog tour  and The Heart of the Game here.
The Heart of the Game (book #6 in The Tavonesi Series):


Cody Bond’s life has never been anything but tough. He left the rodeo circuit to become an MLB catcher and won’t let anything―not his wreck of a family or intimate relationships―interfere with his success. When a charity polo match, and Zoe Tavonesi, the beautiful cousin of a teammate, convince him to get back in the saddle, he realizes his catcher’s gear protects him on the field, but it can’t protect him from the desire Zoe awakens.


Quotes and Praise for The Tavonesi Series:


Adventure, romance, and a hot baseball jock. Hello! …What’s not to love? It’s truly a love story you will swoon over.~ Worth the Read Reviews


 “I highly recommend this series to any readers who love Nora Roberts or Bella Andre.” ~ Book Lover Reviews

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