July 16, 2025 at 1:15 PM

Turn Up the Heat on Your Book Sales

The B&N Press July 2025 Newsletter is here! Summer’s in full swing, and we’ve packed this month’s newsletter with everything you need to grow your author brand and boost book sales. From expert tips inspired by bestselling titles to a spotlight on author Jennifer Probst, there’s no shortage of inspiration. Don’t miss our featured promotion tools, fresh marketing strategies, and exclusive indie eBook deals. Whether you’re planning your next campaign or prepping for a launch, we’ve got you covered.

INSIDE THIS EDITION:

EXPERT INSIGHTS: What Indie Authors Can Learn from the Latest Bestsellers
AUTHOR SPOTLIGHT: Jennifer Probst
PARTNERSHIP SPOTLIGHT: Inkubate
PLATFORM FEATURE OF THE MONTH: Creating BOGOs & Coupon Codes
SELF-PUBLISHING TIP OF THE MONTH: Affiliate Marketing
PROMOTIONS & OPPORTUNITIES:
- Special Offer on Select eBooks by Colleen Gleason
- Hidden Gems Sale
MORE AUTHOR RESOURCES & READS:
- Hot Book Marketing Tips
- How To Market to Your Target Audience
- A Free Book Marketing Tool
- Reasons to Create Special Edition Print Books

EXPERT INSIGHTS: Bestseller Tips For Indie Authors

Grow your sales and reach more readers by studying the latest bestsellers! The most popular books all share proven strategies that help them stand out in a competitive market.

Explore seven practical tips you can use right now to build your brand, attract readers, and sell more books.

READ NOW

AUTHOR SPOTLIGHT: Jennifer Probst

Celebrate the release of “The Reluctant Flirt: NOOK Special Edition” with a dive into bestselling author, Jennifer Probst, and her publishing journey.

READ NOW

PARTNERSHIP SPOTLIGHT: Inkubate

PLATFORM FEATURE OF THE MONTH: Create BOGOs & Coupons for Your eBooks

Looking to reward your B&N/NOOK readers? Our Promotions tool lets you create exclusive eBook offers—like BOGO deals or coupon codes—without worrying about price matching on other platforms. Just choose your promotion type, select the dates, and pick your titles.

Go to MANAGE PROMOTIONS to get started. Then use our free book marketing tool to spread the word!

LEARN MORE

SELF-PUBLISHING TIP OF THE MONTH: Affiliate Marketing

PROMOTIONS & OPPORTUNITIES:

Special Indie Offer on select Colleen Gleason eBooks! Fierce heroines. A steampunk mystery or a gripping dystopia. Two epic series, one thrilling deal.

SHOP NOW

Shop our Hidden Gems Sale! Starting at $2.99, these unmissable indie eBooks have flown under the radar—until now!